Crestford Lending, a small-business funding broker in Waterloo, Iowa, takes calls and online requests from Cedar Falls owners. ZIP 50613 had 1,137 employer establishments in 2023 (Census ZBP), led by retail, food service and health care. Crestford Lending explains funding routes; lending partners decide and set terms.
| County | Black Hawk County, IA |
|---|---|
| ZIP 50613 employers | 1,137 payroll employers, 2023 (Census ZBP) |
| Under five employees | 43.4 percent of the ZIP's employers |
| ZIP 50613 employees | 20,549 on payrolls in March 2023 |
| Self-employed residents | 7.6% (+/- 1.5), ACS 2020-2024 |
| ZIP 50613 land inside city limits | 22.7% |
Cedar Falls, IA, not Cedar Rapids, IA
Searches for Cedar Falls often drift to Cedar Rapids, a different city in a different county. This page covers Cedar Falls in Black Hawk County, which shares the county with Waterloo. The figures use ZIP 50613; Cedar Falls covers about 22.7 percent of that ZIP's land, so they include businesses outside city limits (2020 ZCTA-place relationship file).
ZIP 50613: payrolls and sectors
ZIP 50613 held 1,137 employer establishments in 2023, with 20,549 employees and about $999.4 million in annual payroll; 43.4 percent had fewer than five employees (U.S. Census Bureau, ZIP Code Business Patterns 2023). That is more establishments than the office ZIP, 50701, which counted 699.
| Sector | Establishments | Under 5 employees |
|---|---|---|
| Retail trade | 162 | 25.9% |
| Accommodation and food services | 133 | 18.0% |
| Health care and social assistance | 128 | 43.0% |
| Other services | 110 | 48.2% |
| Construction | 97 | 54.6% |
| Professional, scientific and technical services | 96 | 61.5% |
Source: U.S. Census Bureau, ZIP Code Business Patterns 2023.
Own-account workers in Cedar Falls, IA
An estimated 7.6 percent of employed Cedar Falls residents were self-employed (margin of error 1.5): 3.2 percent in incorporated businesses and 4.4 percent in unincorporated ones (American Community Survey 2020-2024). The Black Hawk County figure is the same 7.6 percent, with a narrower margin.
What Cedar Falls, IA requests often involve
Food service establishments in ZIP 50613 were mostly larger than five employees (only 18.0 percent were smaller), which means payroll is a big fixed cost and a kitchen remodel or equipment replacement is a real project. Retailers face the stock question: buying ahead of the selling months without draining cash. Construction and professional firms, more than half of them under five employees, tend to ask about vehicles, tools and covering the gap between finishing work and getting paid.
Payroll scale in ZIP 50613
ZIP 50613's employers paid about $999.4 million in wages in 2023 across 20,549 employees (Census ZBP 2023). Larger payrolls mean larger fixed costs, and the funding questions shift accordingly: covering payroll during a slow-paying stretch, financing a remodel without closing, or adding staff for a new contract. Professional, scientific and technical firms, 96 of them, tend to ask about working capital tied to client billing cycles rather than equipment.
Real estate and rental businesses were also prominent, with 77 employer establishments, three quarters of them under five employees. Our partners do not arrange mortgages, so property purchases sit outside what we handle; equipment and working capital for property service firms do not.
Local records for Cedar Falls, IA
Cedar Falls has its own city government, separate from Waterloo's, with its own permit and zoning processes.
From Cedar Falls, IA to W 4th St
Call (319) 340-8656 or send the online request; Crestford Lending is at 315 W 4th St, Waterloo, IA 50701. Countywide counts are on the county figures page, and other towns are listed under the communities we cover.
Who Crestford Lending works with in Cedar Falls, IA
For Cedar Falls, IA owners, Crestford Lending focuses on the sectors our lending partners have confirmed they fund: contractors and construction trades, restaurants and food service, medical and dental practices and retailers and wholesalers that carry stock. Approval is never automatic for any sector.
What to gather before you call
- The last three to six months of business bank statements
- Business and personal tax returns for the latest year
- A year-to-date profit and loss statement and balance sheet
- Government-issued ID for each owner
- Your articles of organization or incorporation and the EIN letter
- A written quote or invoice if the money is for equipment
Each lending partner sets its own list, so treat this as a starting point.
From first call to a partner's decision
- Reach us at (319) 340-8656 or through the contact form. When we call back, the first questions are simple: what the funding is for, how long the business has operated and its rough revenue.
- We walk through the funding types that suit that purpose and the paperwork partners tend to ask for. Nothing goes out until you say so.
- After you give the go-ahead, we share the request with suitable lending partners, and each one decides on its own.
- If a partner makes an offer, you compare the total cost, payment schedule and terms. You are never obligated to accept.
Our address: 315 W 4th St, Waterloo, IA 50701.
By Crestford Lending · Updated
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